PanelCensus

American Solar Direct

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Solar installer based in California · active in 2 states · installer record #901 resolved from 7,331 public installation records.

Data through: California through Aug 2026 (monthly state program data); its other state through Dec 2025 (LBNL Tracking the Sun).

At a glance

American Solar Direct is a solar installer with 7,331 recorded installations totalling 40.7 MW, dated 2009 to 2025. Its records are concentrated in California (98%), where it ranks 36th of 6,010 profiled installers by volume and 48th of 10,537 nationally. The median installed price across 5,342 priced systems from all years is $5.88/W before incentives.

Recorded installs
7,331
Total capacity
40.7 MW
DC nameplate
Median system
4.8 kW
≈ $25,789
Median price
$5.88/W
all years · 5,342 priced
Third-party owned
41%
lease / PPA
Battery attach
0%
First recorded
2009
Last recorded
2025

Track record

Install volume by year

2009
36
2010
69
2011
268
2012
925
2013
1,484
2014
1,698
2015
1,187
2016
1,379
2017
246
2018
28
2019
7
2023
1
2024
1
2025
1

Recorded installs per year; prices by year are in the table below.

Pricing

Price by year (solar only)

YearPriced systemsAmerican Solar DirectCalifornia medianvs state
20197$4.00/W$3.95/W+1%
201828$4.01/W$4.01/W+0%
2017245$4.78/W$4.05/W+18%
20161,363$4.66/W$4.37/W+7%
2015724$4.92/W$4.58/W+7%

Median installed price per DC watt before incentives, systems without a battery, by the year in the public record. Years with fewer than five priced systems are left out.

Why a company's own figure can differ from this one
  • Timing. These prices come from state incentive filings, published about once a year, so the latest full year here is the last year of data. Prices moved down in many states after 2023; a company's current quotes can be lower (or higher) than its last full year on record.
  • Dates. A filing is dated when the program processed it, not when the job was sold, so jobs can land in a different month or year than in the company's own books.
  • What the price includes. The filed price is the whole project as reported to the program, which can include loan dealer fees, electrical panel upgrades or roof work. A company's internal figure often leaves those out.
  • Batteries. Systems flagged with a battery are excluded here; a battery the filing didn't flag can still raise a year's median.

Equipment

Module, inverter and battery brands

Latest records

Most recent recorded installs

DateLocationSizePriceOwnership
Sep 25, 2025San Juan Capo, CA4.3 kW——
Jul 24, 2024San Diego, CA4.2 kW——
May 4, 2023Poway, CA3.1 kW——
Oct 8, 2019Larkspur, CA10.1 kW$40,200Host-owned
Sep 9, 2019San Francisco, CA6.8 kW$95,241Host-owned
Jun 3, 2019Oakville, CA4.4 kW$15,656Host-owned
May 28, 2019Mill Valley, CA5.8 kW$23,040Host-owned
May 24, 2019San Francisco, CA7.2 kW$28,800Host-owned
Apr 5, 2019San Francisco, CA4 kW$15,840Host-owned
Feb 4, 2019Hayward, CA4.8 kW$20,000Host-owned

See all 7,331 installations →searchable & filterable; export to CSV with a free account

Service geography

Busiest cities

San Diego, CA 471Lancaster, CA 250Chula Vista, CA 216San Jose, CA 151Corona, CA 117Los Angeles, CA 109

Record

Installer ID
PC-901
First recorded install
Apr 6, 2009
Last recorded install
Sep 25, 2025
Priced records
5,342

Is this your company?

Owners can claim this profile free with a work email to keep the website and description current and post the company's own price figures beside ours.

If a record here isn't yours, a state is wrong, or a figure looks off, report a correction. We read every one and fix the record, usually within a few days.

How does American Solar Direct compare with other installers in California?

By recorded installations American Solar Direct ranks 36th among the 6,010 installers based in California with five or more records. Its all-years median price of $5.88/W is about 38% above the California median of $4.26/W (the installer's median covers every state it works in). Its median system, 4.8 kW, is about 19% below the state median of 5.9 kW. 41% of its recorded installations are third-party owned (lease or power-purchase agreement), against 29% across California. 0% include battery storage, compared with 16% of California records. Installers of similar recorded volume in California include Rec Solar Commercial (7,507), Sun Solar Energy Solutions (7,434) and Hooked On Solar (7,348).

How has American Solar Direct's installation volume changed?

American Solar Direct's earliest dated installation on record is from 2009. It has recorded installations in 14 calendar years. The busiest year was 2014, with 1,698 installations. 2025, its latest year with records, has 1. Its median price per watt moved from $6.30/W in 2009 to $4.00/W in 2019. The most recent recorded installation is dated Sep 25, 2025.

Where does American Solar Direct install solar?

Recorded installations span 2 states: California (7,207, 98%) and Arizona (124, 2%). The cities with the most of its installations are San Diego, CA (471), Lancaster, CA (250), Chula Vista, CA (216), San Jose, CA (151) and Corona, CA (117).

Frequently asked questions

How many solar installations has American Solar Direct completed?

PanelCensus records 7,331 installations by American Solar Direct, from Apr 6, 2009 to Sep 25, 2025, totalling 40.7 MW of capacity. Public reporting varies by state, so the company's true total may be higher.

What does American Solar Direct charge for solar?

The median installed price across 5,342 priced systems from all years is $5.88/W before incentives (median system 4.8 kW, about $25,789). The California median is $4.26/W. Prices are the total project cost reported to state programs, so they can include work billed with the solar.

Where does American Solar Direct install solar?

Recorded installs span 2 states, led by California (7,207) and Arizona (124). Its busiest city is San Diego, CA.

Is American Solar Direct still installing solar?

The most recent installation attributed to American Solar Direct in the public records is dated Sep 25, 2025; 2025 has 1 recorded installation. Records here run California through Aug 2026 (monthly state program data); its other state through Dec 2025 (LBNL Tracking the Sun), so the newest installations may not appear yet.

Does American Solar Direct install leased or PPA solar systems?

3,039 recorded installations by American Solar Direct (41%) are third-party owned — a lease or power-purchase agreement; across California the share is 29%.

Does American Solar Direct install battery storage?

0 recorded installations by American Solar Direct (0%) include a battery.

Related installers and places

Dataset updated . Sources: LBNL Tracking the Sun (through 2025), monthly state program records (California DGStats, NYSERDA, NJ Clean Energy, Illinois Shines) and permit records; installer resolved by exact-normalized name matching and, for state program records, by the systems both sources share.

About this data

Source: Lawrence Berkeley National Laboratory's Tracking the Sun, merged with city permit records, state incentive programs and the USGS U.S. Large-Scale Solar Photovoltaic Database / EIA-860 plant registers, as published September 21, 2026 — PanelCensus refreshes it as each source publishes new records. See the methodology for how records are matched, cleaned and scored.

Cite as: PanelCensus, “American Solar Direct, solar installer (California)”, https://panelcensus.com/installers/california/american-solar-direct-901 (data as of September 21, 2026).